Monthly Archives: November 2008

On the first steps of Social CRM

Traditional CRM is about gathering data and knowing all about your customer. Gaining insight into your customer and his or her behavior traditionally allows a company to better respond to it’s customer needs, provide better quality service and generally leads … Continue reading

Posted in CRM 2.0, Social CRM, Social Networking, VRM | 1 Comment

Linkdump – MDM still a buzzword, but a backbreaker for most companies

Check out this article on the buzzworthiness of MDM vs. the challenge that most companies seem to have in implementing MDM solutions. It’s not an article that adds a lot of value to most MDM discussions or offers solutions, but … Continue reading

Posted in MDM | Leave a comment