CRM in a downturn (2) – a poll on CRM focus

The current economic crisis is having a significant effect on investments in enterprise wide CRM process reengineering and implementations of CRM technology. What is your view on where companies are most likely to invest, when it comes to CRM?

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This entry was posted in CRM, CRM 2.0, Customer Experience Management, Customer Service, Investment, Marketing, Predictions, Survey. Bookmark the permalink.

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